More and more women and men are becoming enthusiastic about hunting. The reason: they long to be close to nature and want to make their contribution to a sustainable way of life. But what actually makes hunting so fascinating? What does responsible and sustainable hunting mean?
In the SWAROVSKI OPTIK hunting podcast "Halb so Wild", we have the pleasure of introducing you to remarkable personalities from hunting and the company. We will take you into an exciting world that offers true highlights even for non-hunters.
The podcast is only available in German.

Moderator Staffel 2
Max Kögl
Max Kögl ist mit seiner Agentur Studio Nordhang darauf spezialisiert, Audio-Inhalte für Unternehmen zu konzipieren und zu produzieren. Er ist selbst Host und Moderator diverser Podcasts, wie „Halb so wild“, „Glocknergipfel" oder „Den Bergen lauschen“. Ihm ist es wichtig, Geschichten zu erzählen. Max möchte bei seinen Interviews erfahren, was die Menschen antreibt und warum Sie machen, was sie machen. Er lebt und arbeitet in Salzburg.

Host Season 1
Jürgen Schmücking
Jürgen Schmücking is an Austrian journalist and photographerwith a special focus on food and its production. He pays particular attention to wine, distillates, beer, cheese, fish and meat. Jürgen is interested in where and how these foods are produced, how they taste, and the ways in which they reach the consumers' palates. And, of course, he is eager to hear the stories of those who harvest or produce them.
Fascinated by game meat and thanks to the many inspiring conversations with hunters and chefs, Jürgen decided to start his young hunter's training in 2022.
