For the love of nature

The more turbulent and uncertain the world around us is, the more important it becomes to find inner peace, the necessary resilience, and an eye for the essential. Nothing can help us to do so as much as Mother Nature can. Go outdoors, pause, connect with nature, and learn from it. If we open ourselves, we can draw infinite strength from nature. And often it is the smallest discovery that opens our eyes to the bigger picture.

We asked nature lovers around the world what nature meant to them.

Being alone in the wilderness is a reminder that your everyday issues are just a tiny fragment of it all. You feel so small compared to the rest of humanity, to the rest of living things, not to mention the earth itself. But you also get this strange humble feeling that makes you feel a part of it all, a feeling that makes you complete. There is nothing quite like it.Gunnar from @hunting_iceland

Nature means freedom to me. An opportunity to explore. It’s a core component of my life and way of living.John de Palma, passionate hunter and photographer from Colorado, US.

Nature is not only life, it is also my life. Even as a toddler, I spent more time in nature than in my room. I dedicate my life to what means the most to me: nature. It is the foundation of our life. Its diversity is a heritage that we must both cherish and protect.Patrick, hunter, ornithologist, and biologist from Germany

Nature means everything to me. Only one day without being outdoors gets me in a very bad mood. I need to be out in nature, running in the mountains alone with my dog Rocky to clear my mind. You won’t remember the evenings you spent in front of the TV. In the world we live in today, it’s very important to get out in nature, turn your phone on flight mode, and enjoy the moment.Berit Grøtteland Helland, huntress from Norway

Nature is everything in my life. The mountains and the wild animals that live in nature - they give me meaning and a real purpose in life. Spending time in nature is critical for my health - both mentally and physically. I really care about nature and its wild animals, and I feel a responsibility to protect and manage them to the best of my ability.Willie Duley, hunter and TV-producer from New Zealand

We at SWAROVSKI OPTIK want to inspire people to love and care for nature.

Carina Schiestl-SwarovskiPurpose and vision

#fortheloveofnature

Our premium products sharpen the senses so that we perceive the ever-present beauty of nature – and understand the need to protect it. We kindly invite you to let yourself be enchanted by the preciousness of the moment, so that you may fall in love with Mother Nature again and enjoy her healing powers.

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