THE NEW NL PURE 52 - now availableShop now
Now available
MY Junior
Our new MY JUNIOR binoculars - with proven SWAROVSKI OPTIK quality and a special design for little adventurers - turn every outdoor expedition into an unforgettable experience. Buy now and receive a SC cap Junior free of charge when you buy a MY Junior!
75 years: Be part of the “Generation Nature” community!Discover now
Beyond seeing
AX Visio
The AX Visio is the perfect symbiosis of digital intelligence and high-performance sport optics.
Find the perfect productProduct guide
WELCOME NATURE LOVERS
The world’s first SWAROVSKI OPTIK Store
SWAROVSKI OPTIK wants to inspire people to love and care for nature. Only those who look closely and consciously appreciate the moment can recognize the beauty of nature around us and the need to protect it. Experience our brand and our convictions for yourself: in the world’s first SWAROVSKI OPTIK Store. Chat with us and try out our latest products.