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About Us

Sporting Excellence

December 28 2019

The desire to be the very best of the league is something we have in common with high-performance sports. Thus, it is natural for us to support top athletic performance.

As one of the leading manufacturers of high-quality long-range optics, SWAROVSKI OPTIK combines precision and quality with modern technology and top-class craftsmanship. Being the leader in our business is what we aim for.

The desire to be the very best of the league is something we have in common with high-performance sports. Thus, it is natural for us to support top athletic performance.

 

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Our long-standing partnerships in biathlon sports with the Austrian Ski Association (ÖSV), the Italian Biathlon Association and the Swedish Ski Association demonstrate that we are committed to help achieve excellent results.


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Since winter 2018/19, we have also been supporting the biathlon team of the German Ski Association (DSV) with high-quality equipment.


In return, we seized the chance to learn from the best athletes of the biathlon scene how to stay cool under pressure before releasing the shot.

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We were fortunate to have Lukas Hofer, Italian biathlete and Olympic medalist, as one of our experts at the 2019 Hunting Summit.

He taught us how mental stress is a decisive factor when it comes to hitting the target or missing, how to prepare your body and mind for shooting, and how high-quality equipment combined with regular training can support you.

We also invited two experts to discuss how to reduce the stress involved in shooting:

  • Frank Luck, multiple biathlon world champion, Olympic gold medalist and now director of a hunting operation in Brandenburg, and
  • Gerald Hönig, shooting coach of the German national biathlon team.

The outcome of the conversation will be published in the next CLOSER Hunting edition available in spring 2020. You may already read the online version.

We wish all athletes a successful season and are looking forward to continuing our fruitful cooperation with all Ski Associations who put their trust in us.

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